Sustainable Mobility

Now!Move is a project we do on sustainable Mobility, mobility that doesn't take more than it gives.

The first subject we are tackling is our Congested Cities. The suffocating grip traffic has on our daily life. Specially in older cities, never build for large number of cars, we could do with a new approach.

A congested city (or country) usually means an economic congestion as well, but it definitely spells problems concerning safety and health for the people living in the city.

So what can we do? Well, one of the biggest problems is using your car for short trips. One possible solution: everyone should use a bicycle for trips shorter that 5 Km.

To a City like Amsterdam this would mean an almost car free city. It means an economic boast because of the more Accessible City, and last but not least it would have a big positive effect on health because of the improved air-quality, safety on the roads and people simply getting more exercise. There is a lot to profit.

Now, this is never going to happen quick. Mentalities, politics, laziness and old habits are in the way. They always are. But in due time there is no doubt that things will start moving.

Now!Move is going to give a little push.

This blog on the project is put up to keep you posted. But more important we set up a experimental "project twitter" to have a real conversation.

So join the conversation on Twitter (twitter.com/NowMove) and place @NowMove before your Tweets so we can track the conversation.

Joseph Pine: What Do Customers Really Want?

TED posted a great presentation held bij Joseph Pine from 2004 "What Do Customers Really Want?"



via Ferry van Ommen

Fourth Order Design? What Do You Think?

Lately people started talking to me about the "fourth order design" or systemic integration. The person who comes up the most in this discussion is Richard Buchanan.

And I found these articles from Jeff Howard:
Buchanan Keynote
Kip And Jamin Interview
I found this and this
And than there is this very informative website fourthorderdesign.com

That's about it...

I would like to form an opinion about it and need more information. Can anyone point me in the right direction?

And let me know what your thoughts are about the subject.
(ps: getting some great feedback. Please go to 'comments')

Service Stories #14

Interactive Table Bank Prototype

Making a good prototype film is never easy.

EasySMS Bank

I like to watch these prototype films. Specially when they are a bit strange like this one...

Niall Harbison On Customer Service

Visit his blog

Service Stories #13

Is "Transformation" a Better Concept Than "Innovation" to Guide us Forward?

Posted by: Bruce Nussbaum on January 03

"We are having a great conversation on one of the most important subjects in our lives—how we can change our broken institutions and out-dated culture to survive and thrive within 21st century forces. The thread is brilliant and I’m learning a lot.

Here are the reasons why I think the concept of “transformation” is of great utility and power than “innovation at this point in time."

Read on...

via lauren and Jeff

Service Stories #12

Customer Service On Steroids... and something els

The powerful link between creativity and play

Tim Brown on TED

"At the 2008 Serious Play conference, designer Tim Brown talks about the powerful relationship between creative thinking and play -- with many examples you can try at home (and one that maybe you shouldn't)."

DesignThinkers 5 Steps Service Innovation Method

DesignThinkers assists Public and Private organizations and companies in delivering the best possible service. We help them to be more innovative and competitive.

We created a 5 steps service innovation method to guide us while working on complex Service Design projects.

Download our 5 steps method.