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    Arne van Oosterom's Posts - WENOVSKI design thinkers network

    Now on WENOVSKI design thinkers network

    Tuesday, January 27, 2009

    Joseph Pine: What Do Customers Really Want?

    TED posted a great presentation held bij Joseph Pine from 2004 "What Do Customers Really Want?"



    via Ferry van Ommen

    2 comments:

    Anonymous said...

    From my oppinion, It depends of the market, what people need (if they know what they need), some quality, but from a practival perspectivq I think that they are following the mac/pc "war" quality vs quataty

    redjotter said...

    Goedemorgen Arne :)
    I will keep you updated...thanks for collecting and discovering 'fourth order' - interesting!